Archive for the ‘Stuff’ Category

Advertisers Go Beyond Blogging With Branded Magazines [Clickz]
Last month, The New York Observer ran an interesting article called,
“Journalists Take Refuge in the World of Branded Content.” A year ago,
a good many readers wouldn’t have fully understood what this title
meant. Branded content was pure digital marketing jargon, as
indecipherable to the masses as attrition rates or black hat SEO. Not
anymore.

http://www.clickz.com/clickz/column/2254623/advertisers-go-beyond-blogging-wi…

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BuzzFeed to Launch Business Section [WSJ]
BuzzFeed, the news and entertainment website known for its mix of
cute-animal lists and political scoops designed to be shared on social
networks, is launching a business section. The move is part of the
company’s attempt to expand beyond Facebook and Twitter into
business-focused online communities such as LinkedIn.

http://online.wsj.com/article/SB10001424127887323393304578362561283258012.html

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Journalism Study Shows Impact of Cutbacks in News [AP]
Nearly one-third of consumers surveyed by the Pew Research Center’s
Project for Excellence in Journalism said they have abandoned a news
outlet because it no longer gave them what they had counted on, either
with fewer or less complete stories.

http://hosted.ap.org/dynamic/stories/U/US_STATE_OF_JOURNALISM?SITE=AP&SECTION…

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Google may be readying an Apple Newsstand-like feature called Google Play News, with issues and subscriptions [NextWeb]
Google appears to be preparing to launch a newspaper feature called
Google Play News, to complement the apps, music, books, magazines, and
movies it already offers in its Android store. As first spotted by
Android Police, news content will come in “Issues” and
“Subscriptions,” suggesting the feature will be similar to Apple’s
Newsstand service.

http://thenextweb.com/google/2013/03/15/google-is-readying-an-apple-newsstand…

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YouGov study confirms young abandoning newspapers [MediaWeek]
Young adults are the least likely to read newspapers, and almost a
third (29%) claim not to have read one at all in the last 12 months,
according to the findings of a YouGov study published today.

http://www.mediaweek.co.uk/news/1174605/YouGov-study-confirms-young-abandonin…

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New regional newspaper business Local World is steadying the ship, but can it build a digital future? [MediaBriefing]
Is new regional media group Local World set to deliver an improved
model for local newspapers, or is the coming together of Northcliffe
and Iliffe News and Media just another footnote in the long decline of
regional media in the UK?.

http://www.themediabriefing.com/article/2013-03-11/regional-newspaper-busines…

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[US] Teens and Technology 2013 [PewInternet]
Smartphone adoption among American teens has increased substantially
and mobile access to the internet is pervasive. One in four teens are
“cell-mostly” internet users, who say they mostly go online using
their phone and not using some other device such as a desktop or
laptop computer.

http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx

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Study finds Facebook users’ intimate secrets can be inferred from ‘likes’ [TheDrum]
A study conducted into the online habits of Facebook users has found
that many could unwittingly betray highly personal information about
themselves, such as sexuality, political beliefs and drug use, simply
by ‘liking’ groups and activities which tally with their own position.

http://www.thedrum.com/news/2013/03/12/study-finds-facebook-users-intimate-se…

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Dennis Publishing opens digital production unit [MediaWeek]
Dennis Publishing has launched a standalone digital production agency
called Adnostic that will work with advertisers, media agencies and
third-party publishers.

http://www.mediaweek.co.uk/news/1171661/Dennis-Publishing-opens-digital-produ…

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4 Lessons From The Mail Online; “Web’s Most Ruthlessly Addictive Site” [FastCodeDesign]
With its four-foot-long home pages and hundreds of sidebar images, The
Mail breaks every rule of web design. It’s also winng the web (and
design awards).

http://www.fastcodesign.com/1671875/4-lessons-from-the-web-s-most-ruthlessly-…

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