Via the always busy Jemima Kiss at The Guardian, social networking sites show no signs of slowing:
The social networking phenomenon is set to intensify this year with the launch of new specialist communities and the further commercialisation of services, according to a report from analysts at Experian.
The report, The Impact of Social Networking, says companies will want to tap the trend for social networking but will tailor services for niche audiences that will attract advertisers.
More: http://www.guardian.co.uk/media/2008/jan/15/facebook.myspace
One noteworthy pull quote:
ComScore said social networking sites collectively saw 25 million unique users during November, with each user spending an average 334 minutes on the sites and making 24 separate visits.
